A new format featuring 4 DESSANGE and Camille Albane hairdressing shows in broadcast quality, followed by an aftershow from our studio.
100% interactive: guests could ask the brand’s art directors questions and share their emotions via our interactive web platform.
100% content: Media coverage for the general public with video clips for social networks and rebroadcast on TV screens at trade shows.
SHOW LIVE
We beat everyone to the punch with an unprecedented hair show
